Bloomreach Adds Native WhatsApp And API Triggered Transactional SMS Support
Bloomreach announced three mobile messaging updates for Bloomreach Engagement on November 5, 2026: a native WhatsApp integration, API-triggered transactional SMS, and planned support for Rich Communication Services (RCS). The changes are documented in Bloomreach’s mobile messaging product update. (bloomreach.com) Native WhatsApp integration adds interactive message types The new WhatsApp integration adds a dedicated node in scenarios, event tracking, real-time triggers, and support for additional message formats. Teams can send media…
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