Development in Salesforce Marketing Cloud’s SSJS can be very restrictive, especially when you’re already familiar with the latest EcmaScript6 JavaScript...

Occasionally, as a Salesforce Marketing Cloud administrator, lurker, practitioner, or bystander, you encounter a seemingly simple yet potentially time-consuming task—adding...

As a Salesforce Marketing Cloud admin, you will learn that certain operations on data extensions are better handled via Email...

Maybe the title got you a bit curious because there is no such thing as adding indexes in Salesforce Marketing...

Recently, while working with the double opt-in process that employs an API to trigger transactional messages, I encountered an issue...

Sometimes, it happens that when you try to preview your email in Salesforce Marketing Cloud, you could encounter a system.OutOfMemoryException....

Working with Salesforce Marketing Cloud, I’ve learned that you often need to try different workarounds until you achieve the desired...

I might be really slow learning but I learned about this feature two years into working with salesforce marketing cloud,...

There are many possible issues, and I will try to list all those I have come across during my times...

Message Digest 5 (MD5) is a hash function used for data integrity, but it is not suitable for security-critical applications....

I recently discovered that when querying data views, case sensitivity in column names doesn’t make a difference; it consistently picks...

Even after a couple of years working with Salesforce Marketing Cloud, I am still somewhat lost on how the consent...

Issues arise when an email’s HTML contains personalization that includes multiple different variants, that is altering the appearance of the...

There are other aspects that I find rather unknown; while there is likely a rational explanation, the platform doesn’t provide...

Sometimes, it can happen that you want to modify field properties, such as adding a primary key or changing the...

There’s another topic for which official documentation often lacks sufficient information, but it can be incredibly useful when needed. It’s...

There is an error with starting the journey, specifically related to the email template, but it gives you no explanation...

When you save links as part of an HTML code in an AMPScript variable, such as a paragraph containing a...

You know the struggle when developing a cloud page application and trying to debug some issues or make changes. You...

Have you ever wondered, while working with SSJS, if there was a function in SSJS similar to the one you...

Both Salesforce Marketing Cloud and Adobe Campaign Classic are powerful marketing automation platforms that offer a wide range of features...

Salesforce Marketing Cloud uses JavaScript where a advanced customization is needed e.g. automations, cloud pages and even in message personalization....

Send log in Salesforce Marketing Cloud is a feature that allows you to track the delivery, open, click, and other...

In Salesforce Marketing Cloud, you can link the customer journey to delivery using data views. Custom views that contain e.g....